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The FIFA Women’s Com-Unity Seminar in Jamaica

by Amanda on October 2, 2011

FIFA Women's Com-Unity Seminar in Jamaica

I was invited to serve as the communications instructor for the FIFA Women’s Com-Unity Seminar in Kingston, Jamaica, last week. It was an incredibly special opportunity for which I am grateful to many people for making happen. This is a post to share a bit about the trip and what I learned.

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Since I started with Major League Soccer in the spring, we’ve been working to bring value to our fans, while shining a spotlight on the MLS fan experience, through our social media outlets – Facebook.com/MLS, Twitter.com/MLS, YouTube.com/MLS and Foursquare.com/MLS. We also launched a new fans section on the league site at MLSsoccer.com/fans. A big shout [...]

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Women's Football Symposium

Our media panel took center stage at the Women’s Football Symposium today, and it’s impossible to recap the entire session – mainly because I was so high on adrenaline the entire time that I’m still trying to process it all. But with a quick reaction, here are five things I learned.

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I’ve been busy at work on the tweets-machine today posting updates throughtout the FIFA Women’s Football Symposium. So, since I’ve been on the computer for the last 8 hours tapping away, I thought it would be both timely (and time-saving if I’m really honest) to post my twitter stream here, knowing all the world may not be following me. I’ve taken out the RTs and personal messages and posted, in reverse chronological order, below. Enjoy!

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FIFA Symposium sign

This is my second day in Frankfurt for the 2011 Women’s Football Symposium (which begins tomorrow) and Women’s World Cup Final (on Sunday). It’s been pretty low key so far and has given me a chance to catch up on time zones and mingle about.

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I’m in Frankfurt for the FIFA Women’s Football Symposium.  The schedule of events can be found on the FIFA website here. I’m honored to have been asked to speak on a panel to discuss new media in women’s football.

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The Coolest Place on the Web for MLS Fans

by Amanda on June 19, 2011

Fandemonium

Last week, MLS announced the formation of a new Fans section: http://mlssoccer.com/fans. I’d love to hear what you think: Do you have recommendations to make it better, or suggestions for cool content? The team at MLSsoccer.com is all ears and wants to make this section the most informative, useful, cool place on the web for MLS fans.

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In social media, you get what you give

by Amanda on May 12, 2011

Get what you give - wedding pic from http://sweetcarolinephoto.com

In order to be successful, it’s not enough just to “be there” in social media. Setting up a Facebook profile, a Twitter handle, and a blog are great steps toward growth. But engaging your followers with valuable content is crucial to maintaining them, finding new ones and keeping your brand top of mind.

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