A little about me.
MLS hosted a Business Summit in Columbus earlier in September, which offered a great opportunity for club and league employees to discuss ideas and align goals. Not surprisingly, social media was a hot topic of conversation, and I presented a session on trends we’re seeing in the space. I’ve reworked them a bit from that presentation and posted a similar list here.
After the course in St. Lucia, I flew to St. Kitts and Nevis, where I had the honor of working as a Communications and Marketing Instructor for another FIFA Women’s Com-Unity Seminar. My flight out of St. Lucia was really early in the morning, and after a short layover in Antigua, I was on my […]
Working with the St. Lucia Football Association has been a wonderful experience, and I’m excited to see that the commitment to girls’ soccer development on the island is both genuine and well-planned. They are one of the few countries I’ve ever come across with a comprehensive Development Plan for female football, and a President who is steadfast in his commitment to it. I look forward to following St. Lucia’s progress in the months and years ahead.
As I type this, I’m sitting in Newark airport… post MLS All-Star Game and NSCAA Board of Directors meeting, and pre-FIFA Com-Unity Course in St. Lucia… And I’m thinking to myself, Yeah, I’m absolutely exhausted, but I really must be one of the luckiest people on the planet. I do what I love, and I […]
I’m proud to say that with the encouragement and guidance of SUM’s rockstar President, Kathy Carter, Major League Soccer is supporting the Women’s Sports Foundation’s movement to #KeepHerInTheGame. This post is a quick rundown of how we activated.
I was invited to the Home of FIFA in Zurich, Switzerland, for the Women’s Football Instructors Seminar, from March 20-23, 2012. My work with FIFA is generally focused on Marketing and Communications for Com-Unity Seminars, so I’m incredibly thankful for this opportunity to come be a part of what I’d call, “coaches week,” in Zurich.
I traveled to Austin, TX, last week, as NFL invited me to speak on a panel to their digital teams about how we’re using social media at MLS. I was excited and humbled to have been invited; the NFL is one of the organizations I’m constantly looking to for ideas and inspiration.
I arrived tonight in Vancouver, B.C., for the FIFA/CONCACAF Conference on the FIFA Women’s World Cup in Germany 2011. After looking through my brochure, I’m excited to see that many coaches, instructors and staff from FIFA projects I’ve worked on previously, and many of my fellow Americans, will be here.