The 5 steps that I used to change the sort order of my links in the Thesis navigation bar.
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Social Media
The Utah Utes Soccer Team has truly embraced social media marketing and as a result, I’ve embraced them. Here are the top 6 reasons why I love the “Show Your Scarf” campaign.
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I was scheduled to host a social media workshop with the University of Utah Athletic Department on June 17, but my flight was abruptly rescheduled because of a big announcement that day: The Utes will be joining the Pac-10 in 2011! I started this post the next day and initially targeted it toward coaches in a similar situation, but really, this information is applicable to coaches everyplace.
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At WPS we have developed a digital strategy that targets our unique audience, with the longtail hope/intention that the metrics demonstrate a value proposition to major media, especially as they begin to turn their attention/focus online.
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I prefer to think of it as a “telephone conversation with a friend” rather than a “podcast”. Basically, Alex Kotler (rock-star founder of Football Partnerships) and I chatted for a good while about social media, what’s hot, key players in the space, and some strategy mumbo jumbo.
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A college soccer teammate of mine, Renee Ho, is working really hard via Social Media to get her book, The Friendship Effect, published as part of the Pepsi Refresh Project. She sends me a Facebook reminder every day to vote for her, and because of this, Renee, you’re my Social Media hero.
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Hi, my name is Amanda Vandervort. This is my personal blog where I discuss digital and social media strategies in soccer. Opinions are my own.
