Social Media

Ryan and Amanda

The idea for this session came about thanks to Ryan Knapp’s and my work together on the new NSCAA.com, a project which began in August 2010 and was a labor of love for the two of us. Throughout the build, Ryan and I researched sites far and wide to hypothesize what makes successful websites tick. We combined this research into five secrets (aka takeaways) to share.

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Since I started with Major League Soccer in the spring, we’ve been working to bring value to our fans, while shining a spotlight on the MLS fan experience, through our social media outlets – Facebook.com/MLS, Twitter.com/MLS, YouTube.com/MLS and Foursquare.com/MLS. We also launched a new fans section on the league site at MLSsoccer.com/fans. A big shout [...]

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Women's Football Symposium

Our media panel took center stage at the Women’s Football Symposium today, and it’s impossible to recap the entire session – mainly because I was so high on adrenaline the entire time that I’m still trying to process it all. But with a quick reaction, here are five things I learned.

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FIFA Symposium sign

This is my second day in Frankfurt for the 2011 Women’s Football Symposium (which begins tomorrow) and Women’s World Cup Final (on Sunday). It’s been pretty low key so far and has given me a chance to catch up on time zones and mingle about.

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I’m in Frankfurt for the FIFA Women’s Football Symposium.  The schedule of events can be found on the FIFA website here. I’m honored to have been asked to speak on a panel to discuss new media in women’s football.

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In social media, you get what you give

by Amanda on May 12, 2011

Get what you give - wedding pic from http://sweetcarolinephoto.com

In order to be successful, it’s not enough just to “be there” in social media. Setting up a Facebook profile, a Twitter handle, and a blog are great steps toward growth. But engaging your followers with valuable content is crucial to maintaining them, finding new ones and keeping your brand top of mind.

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Social Media for Coaches Presentation

by Amanda on January 19, 2011

Social Media for Soccer Coaches

It’s been a bit of a whirlwind after presenting, “Social Media for Coaches,” at the 2011 NSCAA Convention in Baltimore with the one and only Ryan Knapp. A huge thank you to the NSCAA for allowing us to give this session, to my fellow association members and Convention attendees who came to watch, and to all of the folks who offered insight and ideas ahead of time.

In this post, I’ve uploaded the presentation for you to view, as well as a downloadable PDF of the slides. Enjoy!

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Social Media for Soccer Coaches

I’m presenting a session with Ryan Knapp at Convention called, “Social Media for Coaches” and we thought it would be a good idea to put our initial session outline out to the blogosphere to solicit feedback from the social media, coaching and soccer communities.

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