FIFA Instructors in Zurich

I was invited to the Home of FIFA in Zurich, Switzerland, for the Women’s Football Instructors Seminar, from March 20-23, 2012. My work with FIFA is generally focused on Marketing and Communications for Com-Unity Seminars, so I’m incredibly thankful for this opportunity to come be a part of what I’d call, “coaches week,” in Zurich.

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NFL

I traveled to Austin, TX, last week, as NFL invited me to speak on a panel to their digital teams about how we’re using social media at MLS. I was excited and humbled to have been invited; the NFL is one of the organizations I’m constantly looking to for ideas and inspiration.

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Vancouver

I arrived tonight in Vancouver, B.C., for the FIFA/CONCACAF Conference on the FIFA Women’s World Cup in Germany 2011. After looking through my brochure, I’m excited to see that many coaches, instructors and staff from FIFA projects I’ve worked on previously, and many of my fellow Americans, will be here.

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Ryan and Amanda

The idea for this session came about thanks to Ryan Knapp’s and my work together on the new NSCAA.com, a project which began in August 2010 and was a labor of love for the two of us. Throughout the build, Ryan and I researched sites far and wide to hypothesize what makes successful websites tick. We combined this research into five secrets (aka takeaways) to share.

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Photos: MLS SuperDraft and NSCAA Convention

by Amanda on January 22, 2012

Post image for Photos: MLS SuperDraft and NSCAA Convention

The 2012 NSCAA Convention could once again be called: The busiest week of my life. Here’s the play-by-play, through a few select photos from the camera on my iPhone. I’ve posted the photos in chronological order, enjoy!

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Twitter Stories by Major League Soccer

by Amanda on January 7, 2012

Twitter Stories

After Twitter’s recent compilation of Twitter Stories, the good folks at MLSsoccer.com took a moment to reflect on the tremendous impact this social medium has had on Major League Soccer and the American soccer experience. We posted a few of our favorites to the site in December, and you can see them all here. Personally, my favorite…

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NSCAA Board of Directors Candidate Questions

by Amanda on December 29, 2011

Running for office

I’m currently running for Secretary of the NSCAA. The election winner will be announced at the annual business meeting at the NSCAA Convention in Kansas City on Friday, Jan. 13, so as we’re getting closer to the event, I thought it would be good to share my answers to the 12 questions the NSCAA asks each candidate to file. This was also published in the Fall 2011 issue of Soccer Journal.

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Jacqui Mayi and Amanda

I’m honored to have been the Communications and Marketing instructor for the FIFA Women’s Com-Unity Seminar in Tanzania in October 2011. FIFA conducts these seminars to bring together government officials, community leaders, non-government organizations, men’s and women’s football clubs, media partners and marketing sponsors in an effort to develop girls’ and women’s soccer around the world.

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